Feel, think, avoid: Testing a new model of advertising avoidance
Kelly, Louise; Kerr, Gayle; Drennan, Judy; Fazal-E-Hasan, Syed Muhammad
- 期刊名称Journal of Marketing Communications
- 作者Kelly, Louise; Kerr, Gayle; Drennan, Judy; Fazal-E-Hasan, Syed Muhammad
- 印刷ISSN1352-7266
- 电子ISSN1466-4445
- 文件大小1840.58KB
- 发表时间2019-09-20
- DOI10.1080/13527266.2019.1666902
- 页码1-22