By Popular Demand: Marketing the Arts
- 期刊名称Journal of Marketing Management
- 作者Butler, Patrick
- 卷第16卷
- 期第4期
- 印刷ISSN0267-257X
- 电子ISSN1472-1376
- 文件大小1468.89KB
- 发表时间2000-04
- DOI10.1362/026725700784772871
- 页码343-364
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