Adopters of new food products in India
- 期刊名称Marketing Intelligence & Planning
- 作者Ling, Shu‐Shian; Jung Choo, Ho; Thorndike Pysarchik, Dawn
- 卷第22卷
- 期第4期
- 印刷ISSN0263-4503
- 文件大小226.10KB
- 发表时间2004-06
- DOI10.1108/02634500410542743
- 页码371-391
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