海量图书期刊资源,随时随地畅享阅读乐趣
An empirical examination of the stakeholder strategy matrixPolonsky, Micheal Jay; Polonsky, Michael Jay; Scott, Don · European Journal of Marketing · 2005
Impediments to consumer adoption of sustainable transportationRaymond Byrne, Michael; Polonsky, Michael Jay · International Journal of Operations & Production Management · 2001
Managing the donation service experienceMichael Jay Polonsky; Adrian Sargeant · 2007
Transformative green marketing: Impediments and opportunitiesMichael Jay Polonsky · 2011
METROPOLITAN UNIVERSITY DEGREES.Polonsky, Michael Jay; Waller, David S. · The Lancet · 1835
Small Business and Sport SponsorshipPolonsky, Michael Jay · Journal of Promotion Management · 1996
Marketing stakeholder analysisPolonsky, Michael Jay; Merrilees, Bill; Getz, Don; O'Brien, Danny · European Journal of Marketing · 2005
“Lose 30 lbs in 30 days”Pirsch, Julie A.; Landreth Grau, Stacy; Polonsky, Michael Jay · Journal of Social Marketing · 2013