海量图书期刊资源,随时随地畅享阅读乐趣
The Chinese wine market: a market segmentation studyBo Liu, Hong; McCarthy, Breda; Chen, Tingzhen; Guo, Shu; Song, Xuguang · Asia Pacific Journal of Marketing and Logistics · 2014
Green Food Consumption in China: Segmentation Based on Attitudes Toward Food SafetyLiu, Hong-Bo; McCarthy, Breda; Chen, Tingzhen · Journal of International Food & Agribusiness Marketing · 2016
'Waste not, want not': exploring green consumers' attitudes towards wasting edible food and actions to tackle food wasteMcCarthy, Breda; Liu, Hong-Bo; Griffith, ChristopherJ.; Griffith, ChristopherJ. · British Food Journal · 2017
Health care in service science special issue of Australasian Marketing JournalMcColl-Kennedy, Janet R. · Australasian Marketing Journal (AMJ) · 2014
A review of the first twenty years of the Australasian Marketing JournalPolonsky, Michael Jay; Kay, Pandora; Ringer, Allison · Australasian Marketing Journal (AMJ) · 2013
Call for Papers Special Issue of Australasian Marketing Journal Health Care in Service ScienceAustralasian Marketing Journal (AMJ) · 2014
Making progress in marketing researchEast, Robert; Ang, Lawrence · Australasian Marketing Journal (AMJ) · 2017
Editorial, empirically-based marketing knowledgeKennedy, Rachel; Nguyen, Cathy · Australasian Marketing Journal (AMJ) · 2017
Social marketing in healthcareAras, Radha · Australasian Medical Journal · 2011
Retail marketing: A novel research agendaParsons, Andrew G.; Descatoires, Ellie · Australasian Marketing Journal (AMJ) · 2016
Marketing thought follows the circle of consumptionPolsa, Pia · Australasian Marketing Journal (AMJ) · 2016