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Campaign Ads, Online Messaging, and Participation: Extending the Communication Mediation Model

Campaign Ads, Online Messaging, and Participation: Extending the Communication Mediation Model

Dhavan V. Shah; Jaeho Cho; Seungahn Nah; Melissa R. Gotlieb; Hyunseo Hwang; Nam-Jin Lee; Rosanne M. Scholl; Douglas M. McLeod
  • 作者Dhavan V. Shah; Jaeho Cho; Seungahn Nah; Melissa R. Gotlieb; Hyunseo Hwang; Nam-Jin Lee; Rosanne M. Scholl; Douglas M. McLeod
  • 卷第57卷
  • 期第4期
  • 印刷ISSN0021-9916
  • 电子ISSN1460-2466
  • 文件大小692.62KB
  • 发表时间2007
  • DOI10.1111/j.1460-2466.2007.00363.x
  • 页码676-703
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