Managing International Distribution Channel Partners: A Cross-Cultural Approach
Mehta, Rajiv; Anderson, Rolph E.; Dubinsky, Alan J.; Polsa, Pia; Mazur, Jolanta
- 期刊名称Journal of Marketing Channels
- 作者Mehta, Rajiv; Anderson, Rolph E.; Dubinsky, Alan J.; Polsa, Pia; Mazur, Jolanta
- 卷第17卷
- 期第2期
- 印刷ISSN1046-669X
- 电子ISSN1540-7039
- 文件大小203.79KB
- 发表时间2010-04-09
- DOI10.1080/10466691003635051
- 页码89-117