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Applying the animosity model in foreign product purchases: Evidence from an emerging nation

Applying the animosity model in foreign product purchases: Evidence from an emerging nation

Sohail, M. Sadiq; Opoku, Robert A.

期刊名称Journal of International Consumer Marketing
作者Sohail, M. Sadiq; Opoku, Robert A.
印刷ISSN0896-1530
电子ISSN1528-7068
文件大小589.60KB
发表时间2015-12-22
DOI10.1080/08961530.2015.1082951
页码1-14

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