海量图书期刊资源,随时随地畅享阅读乐趣
Experience marketing: a review and reassessmentTynan, Caroline; McKechnie, Sally · Journal of Marketing Management · 2009
Co-creating value for luxury brandsCaroline Tynan; Sally McKechnie; Celine Chhuon · 2010
Hedonic meaning creation though Christmas consumption: a review and modelTynan, Caroline; McKechnie, Sally · Journal of Customer Behaviour · 2009
Social meanings in Christmas consumption: an exploratory study of UK celebrants' consumption ritualsSally McKechnie; Caroline Tynan · 2006
Interpreting value in the customer service experience using customer-dominant logicTynan, Caroline; McKechnie, Sally; Hartley, Stephanie · Journal of Marketing Management · 2014
Tourists’ Emotions as a Resource for Customer Value Creation, Cocreation, and Destruction: A Customer-Grounded UnderstandingMalone, Sheila; McKechnie, Sally; Tynan, Caroline · Journal of Travel Research · 2017
Body measurement techniquesSimmons, Karla P.; Istook, Cynthia L. · Journal of Fashion Marketing and Management: An International Journal · 2003
Profiling fashion innovatorsPhau, Ian; Lo, Chang‐Chin · Journal of Fashion Marketing and Management: An International Journal · 2004
Body scanningMckinnon, Lashawnda; Istook, Cynthia L. · Journal of Fashion Marketing and Management: An International Journal · 2002
Luxury consumption factorsHusic, Melika; Cicic, Muris · Journal of Fashion Marketing and Management: An International Journal · 2009
Consumer‐based brand equityJung, Jaehee; Sung, Eunyoung · Journal of Fashion Marketing and Management: An International Journal · 2008
Organizational foundations of export performanceNeidik, Binnur · Journal of Fashion Marketing and Management: An International Journal · 2004
Challenging market conventionsde Kervenoael, Ronan; Canning, Catherine; Palmer, Mark; Hallsworth, Alan · Journal of Fashion Marketing and Management: An International Journal · 2011
Uncovering Victoria's SecretPhau, Ian; Hume, Margee; Mills, Michael · Journal of Fashion Marketing and Management: An International Journal · 2013